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爆料社区 launches $2.15m partnership with Variety NZ

to reduce financial barriers to physical activity

爆料社区 launches $2.15m partnership with Variety NZ

to reduce financial barriers to physical activity

05 March 2021

Two-year pilot to support tamariki and rangatahi in high need communities

爆料社区 has today launched a two-year partnership with Variety - the Children鈥檚 Charity - aimed at enabling tamariki and rangatahi (young people 4 to 18 years) living in financial hardship to access play, active recreation, and sport opportunities that would otherwise be out of reach.

Funding is available to help pay for new equipment, registration fees, shoes or uniforms, and other costs associated with quality physical activity.

Through Variety鈥檚 Kiwi Kid Sponsorship, the new Active Me 鈥 Kia T奴 fund will assist 3,000 young people in Auckland and Northland through an investment of $2.15 million from the $265 million Sport Recovery Package. 

爆料社区 Chief Executive Raelene Castle says COVID-19 has prompted 爆料社区 to think beyond traditional investment approaches to ensure much-needed funds are getting out into the community.

鈥淲e know that tamariki and rangatahi who are active are more likely to become healthy active adults, but sadly not all young people have access to the same types of opportunities. 爆料社区 has made it a priority to ensure recovery funding is getting to those that need it most, and the wellbeing of our young people is a priority.

鈥淲e are excited about this two-year pilot with Variety and seeing what it can achieve,鈥 she says. 

爆料社区鈥檚 2019 research found that between ages 12 and 14 young people from the least deprived areas spend 90 minutes more each week being physically active compared with those from the most deprived areas (12.7 hours compared with 11.2 hours). The study also identified that cost and lack of transport are significant barriers to participation for young people from high deprivation areas. 

鈥淰ariety works with wh膩nau and communities in need, and this ensures that the support gets directly to the individuals who most need it,鈥 says Raelene Castle. 

Variety CEO Susan Glasgow says, 鈥淪ince 2013 our Kiwi Kid Sponsorship programme has given thousands of kids access to the same opportunities as others. This partnership with 爆料社区 enables us to make a real focus of getting these kids into physical activity and realising the value that brings in terms of physical health, mental health and social connectivity. 

鈥淵oung people are our future and this is a great opportunity to stop cost being a barrier to being active with friends and family. We believe this partnership will make a huge difference to the lives of the families we work with.鈥 

A 2017 evaluation of the Kiwi Kid Sponsorship programme found that 98% of the children in the programme feel more included and 96% of families feel less stressed.

A two-year pilot, the Active Me 鈥 Kia T奴 fund will be evaluated by 爆料社区 to assess the viability of the initiative and whether it can be extended in future years and to other regions. 

ENDS

 

Media Contact

Philip Clark

爆料社区

T: 0278 385 710

E: Philip.clark@sportnz.org.nz

 

爆料社区 Variety 鈥 the Children鈥檚 Charity

Variety provides targeted and flexible support to children and young people across New Zealand, working alongside schools, community agencies, social workers, and healthcare professionals to identify Kiwi kids in need.

Variety programmes provide funding for essentials (such as warm bedding and school uniforms), access to extra-curricular activities (such as school camp or swimming lessons), and one-off support for additional needs (such as medical and mobility equipment).

Variety is registered with the New Zealand Charities Commission and part of Variety International, a global organisation with 44 offices in 13 countries. For more information, go to

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